And this infographic, which is also available at visua.ly, shows businesses exactly how they will achieve success in online content marketing.
The infograpic is orginal using a full body silhouette as the centre of the infograhpic. Would you consider that as functionality or decoration?
Here, I think, is an example of a visual object that serves both matters: The body sort of breaks the grid and attracts attention to the infographic.
But another reason why the designer might have used a body is because a lot of words in social media marketing is also connected to the human body. For example "reach", "mouthing", "solid footing", "visibility".
A very nice thought in my opinion.
I like the clear column structure which is build up around the silhouette.
A non-complex infographic which is easy to use for their potential customers - or for others who is interested in social media marketing.
I think this is a really funny infographic. Humour always is a good way to transmit information. I like the clear structure and limitation on a few colours as well. The background is not too dense, and the font as well as the shapes go without decoration. But i doubt the readers will keep all the percentages in mind...
ReplyDeleteYou could be right, that there are too many numbers in the infographic, and therefore the reader might forget some of the info. However, I think some of the numbers are so remarkable, that you will not forget them.
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